Inspiring True Beauty

This company was inspired by women who represent what “beautiful” truly means - women just like you. 

We believe beauty is more than your makeup, your fitness, or even your success. It’s about the light you shine to all those around you. It’s your passion, your grace, your positivity, your empathy. It’s the example you show when people need inspiration or the encouragement you give to someone who needs a little extra TLC. It’s your character and integrity, the courage you show when things are tough, and the compassion you extend to others. 

 We're so grateful for the examples of beauty we've been inspired by, and you'll see those stories reflected in the names of each of our lash styles.  We're on a mission to help redefine what "true beauty" means, where lashes are just an accessory on a woman whose inner beauty shines brightest.

 You are already beautiful,